This week has been Father’s Day. Since my father passed away two years ago, I have realized the importance of having him as a mentor and how important he has been in defining how I am (even physically) and some of the things I like: music, books, history, art, economy and so. My music tastes […]
Read MoreTag: Brands
Selling Fashion & Music
Music and fashion have always been connected. The charismatic style of musicians, as bohemian and creative individuals, has influenced fashion designers and the industry. Nowadays, the fashion and music businesses are intertwining more and more. Music labels and artists have begun to view fashion brands as a lucrative and logical business partner because of the […]
Read MoreSocial Media Marketing for Bands (and Brands)
These days, to increase your band (and brand) acknowledgement, you need to be active on all Social Media platforms. While that may be true, unless your band or your company has a dedicated person, finding the time to maintain every platform you are using can be extremely time consuming. If your company or band has […]
Read MoreWhy your Brand should adopt a Band
In 2014, adding value to your brand is key. Building strong market positions is about building companies with a strong personality and corporate soul, a strong story to tell and defend. Music can help you to tell that story. Music is a very interesting marketing tool because it doesn’t need to manifest any special affinity […]
Read MoreStarting This (Manic) Monday
Monday and a challenging task: my first post here at “The Festivaleros”. Starting a new project is always such a difficult moment. And for me this is “THE PROJECT”. This is me. This is all I know. This is what I am passionate about: Music, Fashion, Business, Strategy, Marketing, Social Media, International markets… I studied […]
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